K-Life in Africa 2022
The Korea-Africa Foundation held the Korea Consumer Goods Competition "K-Life in Africa 2022" in Cape Town, South Africa, for two days from December 1st (Thu) to December 2nd (Fri) in cooperation with the KOTRA Johannesburg Trade Center. K-Lifestyle in Africa 2022 is a representative brand event held by KOTRA in Africa, and has been held every year since 2016 to expand exports of Korean consumer goods and develop markets for African markets with high growth potential for the newly middle class "Black Diamond."
Previously, the Korea-Africa Foundation collaborated with the KOTRA Trade Center on the African continent to hold "Korea-Africa Business School" and "Korea-Africa Online Export Consultation" for six weeks from October to November to enhance expertise in the African market and financial·legal environment.